Note: This bonus coaching session is from a Master Agent Training session. You will be able to register for Master Training after you pass your final exam. You can also bring your questions to our weekly coaching call anytime.
YouTube Link: https://youtu.be/QF2Ym5u7fME
How to Explain EZ’s Buyer Premium on a Closing Statement (HUD/ALTA Q&A for Agents) “If the buyer pays the Buyer’s Premium, why does the HUD/ALTA show commissions on the seller’s side?” In this one-on-one training, Joy walks through exactly how to explain closing statements to your clients, including:
- How the Buyer’s Premium is added to the offer price and shows on the HUD/ALTA
- Why the seller’s net number doesn’t change (and why that’s what to focus on)
- How title companies break out commissions, concessions, and platform fees
- How to handle questions from sellers, buyers, and lenders with confidence
- Pro tips for using EZ’s net sheets and calculators in your listing appointments
Timestamps:
- 00:00 How the Closing Statement Works with EZ’S Buyer Premium: HUD/ALTA Q&A
- 04:35 Question: Why do commissions show on seller side?
- 08:43 Question: How does the buyer get funds for interest buy downs?
- 09:46 Question: Have you had to explain this to a buyer’s lender?
- 13:42 Question: Do we have access to use those title companies and transaction funding partners?
- 20:34 Tip: Focus on seller’s bottom line at closing
- 26:12 Tip: Highlight unique platform benefits – transparent bidding and maximum exposure
- 27:27 Tip: Offer to pay for inspection report upfront
- 29:10 Question: What training topics would be helpful to add?
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???? See also: Listing Appointment Demonstration