YouTube Link: https://youtu.be/QF2Ym5u7fME
How to Explain EZ’s Buyer Premium on a Closing Statement (HUD/ALTA Q&A for Agents) “If the buyer pays the Buyer’s Premium, why does the HUD/ALTA show commissions on the seller’s side?” In this one-on-one training, Joy walks through exactly how to explain closing statements to your clients, including:
- How the Buyer’s Premium is added to the offer price and shows on the HUD/ALTA
- Why the seller’s net number doesn’t change (and why that’s what to focus on)
- How title companies break out commissions, concessions, and platform fees
- How to handle questions from sellers, buyers, and lenders with confidence
- Pro tips for using EZ’s net sheets and calculators in your listing appointments
Timestamps:
- 00:00 How the Closing Statement Works with EZ’S Buyer Premium: HUD/ALTA Q&A
- 04:35 Question: Why do commissions show on seller side?
- 08:43 Question: How does the buyer get funds for interest buy downs?
- 09:46 Question: Have you had to explain this to a buyer’s lender?
- 13:42 Question: Do we have access to use those title companies and transaction funding partners?
- 20:34 Tip: Focus on seller’s bottom line at closing
- 26:12 Tip: Highlight unique platform benefits – transparent bidding and maximum exposure
- 27:27 Tip: Offer to pay for inspection report upfront
- 29:10 Question: What training topics would be helpful to add?
???? Mentioned in this coaching session